| So, you want to build your own website & establish | | | | Some of the things, inter alia, that you will need to |
| a professional web presence? | | | | consider are things like keywords & keyword |
| Well you will be wasting your time if your website | | | | phrases which can impact on the naming of web |
| does not grab your site visitor's interest with a few | | | | pages, meta tag descriptions etc. |
| seconds before they click away. | | | | 2. Plan the Structure of Your Website |
| First impressions are key to the success or failure of | | | | Ideally you would like to create a template page that |
| your website, so having a professional web presence | | | | you can use as the basis of your website & use for |
| is not negotiable... | | | | each new page you add to the site |
| Building & establishing a professional web presence | | | | This would keep the look & feel of your site |
| based on a soundly designed website is quite a | | | | consistent for site visitors - changes made to the |
| daunting task for the uninitiated. | | | | styling (eg a color or font) would then be made in |
| Just thinking about the HTML, CSS, Graphic Design & | | | | the CSS file for the change to take affect across |
| all of the other skills that are needed just to publish a | | | | the whole of your website so each HTML page deos |
| reasonably effective website can be overwhelming. | | | | not have to be changed separately. |
| However it is entirely possible to establish an | | | | 3. Start Building Your Website |
| extremely professional website presence without | | | | All you will need to do now is to open the template |
| having to spend huge sums of money on web design | | | | & rename it for each new page & insert the |
| fees, expensive software packages, programming | | | | appropriate text & graphics into it. |
| manuals or web hosting services. | | | | Once the above has been completed your web |
| In fact you can build your own effective website | | | | pages (the HTML component) as well as your style |
| with a little effort, common sense & above all good | | | | sheet (the CSS component) and any other external |
| web design advice. | | | | files can be uploaded to your site's hosting server so |
| 3 Key Steps to Building a Professional Website | | | | that the website becomes live on the internet. |
| 1. Define Your Website's Goals & Theme | | | | Whilst the above steps are of vital importance in the |
| The objectives for your website will determine the | | | | successful creation of your website, there are a few |
| content and the design of the site, whether it's just | | | | more key components as well as detail to the |
| a hobby or promoting a business. | | | | complete website presence. |